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Persuasive Presentations: The Power of Verity, Perspicacity, and Simplicity

Effective communication is an essential leadership skill. 

Whether you are pitching an idea, seeking investment, being interviewed, or trying to sway your team or students to take action, the ability to deliver a persuasive presentation is critical to achieving your objectives. In this article, we explore three key elements that can significantly enhance the impact of your presentations and leadership communication: Verity, Perspicacity, and Simplicity.

 

Verity: Honesty and Authenticity

Verity, often defined as truthfulness or sincerity, lies at the core of persuasive presentations. In a world where information flows rapidly and skeptics and falsehoods abound, being genuine and honest can set you apart from the crowd with a refreshingly human approach. Here are some key aspects of Verity in your communications, including formal presentations:

a) Knowing Your Stuff: Being well-prepared instills confidence in your audience. Research thoroughly, understand the...

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4 Tips for Engaging Presentations

Originally published March 2023

Presenting in front of people can be nerve–wracking – it doesn’t matter if it is in person or online. Many of us tend to be hard on ourselves and think that we appear incompetent if we make a mistake or that we’ll be judged harshly. It's one of the main reasons people tend to stick to a script rather than pausing, connecting, and having a conversation with their audience.

We don’t have to feel this way!

Let go of the need to be perfect. Instead, incorporate these tips to truly engage your audience when you're in the spotlight.

 

Tip #1: Focus on things that matter

When speaking, even in a casual setting, people tend to use filler words to allow their brains to catch up. Filler words can take the form of "um," "like," "okay," "you know," and so on, and these are common and natural. An excellent way to check OVERUSE of fillers is by recording yourself and tallying every time you stall the wording of your...

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Leveraging AI for Presentations and Communications

Curious about the future of presenting in the context of Artificial Intelligence (AI) and various applications that can save you time and elevate your awesomeness? Read on. Whether you are creating formal presentations, delivering speeches, or any other form of communication, AI can be a game-changer. 

We don't know about you, but some of our clients find the process of creating presentations to be time-consuming and sometimes even daunting. From brainstorming ideas to designing visually appealing slides, it can be a lot to handle. And let's not forget the pressure of delivering a compelling message that resonates with your audience. That's where AI comes in.

AI has revolutionized many aspects of our lives, and presentations are no exception. By harnessing the power of AI, you can automate the design process, transforming your ideas into eye-catching slides with just a few clicks. No more spending hours tweaking the layout or choosing the right fonts – AI...

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How To Look Sharp For Your Online Presentation

Before you hit the stage or your desk in an online setting, you’re putting a lot of time and effort into making your presentation look as professional and appealing as possible. Often, we are carefully considering which font and colours to use, which stock images fit the energy of the message, and how the language flows with what we have to say. And that’s good, but there are other visual elements of your presence to which we ought to give attention.

Elevate your dress code: Find confidence in clothing.

Have you ever bought a new outfit and felt like the cool kid in high school, ego-boosted and ready to embrace the spotlight? It doesn’t have to be a style makeover; it could be as simple as a new shirt or pair of shoes. Whatever your new item is, use it as a vessel to present the new you.

Levelling up your appearance can give you confidence from within and give your viewers a powerful and fresh first impression of you, even if it’s subconscious. Feeling (and...

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Creating an online course? Here’s what you need to know - Part IV

Beta Testing

 

Hurrah! Your online course is complete!

 

So, now what?

 

The first thing to do once you have a completed course framework is to make sure that it all works and flows properly.  When it comes to online courses, you’re not only looking to make sure that it actually works, (the technology and software are functioning as desired), but you will also want to make sure that the content flows properly, makes sense to your target audience and yields the results you had intended and are promoting.

 

Although it can be tempting to launch right away, the benefits to testing before launch are plentiful and should be thoroughly considered.  

 

These include:

 

  • The ability to understand how the flow of the course will work in real-time
  • Seeing and reacting to actual results and transformations within your students
  • Collecting testimonials or case studies suitable for launch and promotional messaging
  • Understanding the degree of...
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Creating an Online Course? Here's What you Need to Know - Part III

Part III - Production

In this third installment of our Creating an Online Course series, we’re going to be chatting all about the best practices for producing your content and then in Part IV, we will discuss how to incorporate beta testing models to ensure your course runs smoothly when it’s time to launch! 

If you haven’t yet read Part I and Part II of this series, we highly recommend going back and getting those under your belt first so the tips and tricks we chat about in this article make more sense.

Let’s hop right in!

So now that you’ve put all of the content together in a manner that flows properly and meets your learning outcomes, it is time to film, record, and edit your online course.

For many, this is the most intimidating phase of online course development. Depending on the nature of your course, this may include getting in front of the camera, which can be daunting for many.  

 

Before we get to filming though, let’s...

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Creating an Online Course? Here's What you Need to Know - Part II

Part II - Facilitation

In Part I of this series, we discussed the boom of online learning, the benefits of challenges that most course creators and students face and the best practices for preparation and development of your course.

With those foundational pieces in mind, let’s talk about how to best facilitate your course material to ensure that you are delivering an inclusive, engagement-friendly, and educationally impactful experience for your learners.


Facilitation - How to Get Started

When it comes to the actual facilitation of your online course, there are a number of areas you are going to want to focus on, including:

Within this article, we will go through each of these areas with recommendations on how to best...

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Creating an Online Course? Here’s What You Need to Know!

Part I - Planning & Development

 

The Boom of Online Learning

As we all know, the last 2+ years have brought about many changes (read challenges) when it comes to how we do business and more specifically, how we train and learn. That said, it has also offered a number of growth opportunities in areas where it previously didn’t seem plausible.  While that doesn’t make the hardships of the last few years disappear (far from it), it does open up some thought for where we can go from here, especially when it comes to online education and training.  

While the pandemic certainly skyrocketed the boom-like growth within online learning, virtual events and the overall enhancement of virtual facilitation, the online education industry was actually already experiencing significant growth and adoption in the years leading up to it.

As a result, learning and streaming platforms come to the plate in a big way, as you can see in the graphs below that demonstrate the...

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The Importance of Feedback

The Importance of Feedback

When we’re learning a new skill or enhancing existing skill sets, one of the most important parts of that learning curve is feedback. Honest feedback helps individuals to learn and grow in a fashion that is supportive and appreciative. For many, feedback serves as an important motivator for growth and expansion, allowing the recipient to gain real-time constructive points to help improve their performance. 

Understanding how we are perceived by others is paramount when learning a new skill, especially one in the field of communication.

The best feedback takes place when the provider is actively listening, analyzing and offering the best solutions for improved performance. Improved focus typically leads to improved results, making feedback an essential mechanism to effective public speaking. 

 

The benefits of offering constructive feedback

At shiftED, we know that offering constructive and positive feedback is the cornerstone to...

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Is Futurism the Next Step for Subject Matter Experts?

 Do you find yourself asking how to create agency for the future? 

Do you struggle with how to best utilize the wealth of knowledge that you have dedicated your career to building? 

Do you frequently ponder the future of your industry? Your career? Your business?

If you answered yes to any of these questions, you’re not alone.

In fact, these questions are becoming more and more common in our chats with colleagues, students, and leaders alike, and are being asked of educators and thought leaders globally. Given the leveling of the virtual playing field over the last few years, the future of learning is in flux.  Not only has the playing field shifted, the players have too, so what does that mean for you, as a Subject Matter Expert (SME) and your legacy of knowledge?

The people you’ve worked with, the problems you’ve solved, and the success you have cultivated all have a place within your knowledge legacy. We talk a lot about cultivating that...

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